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Experience Tony Robbins' Unstoppable Energy LIVE and...
Unleash your BEST self !
The rumours are true - Tony Robbins is bringing UPW 2025 back to Germany one more time, and his mission is crystal clear: 
After these 4 days, your life will never be the same again...
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DATE
September 4-7, 2025
LOCATION
LANXESSarena Cologne, Germany
FREE preparation package with 4.5-hour video courses by Tony Robbins worth €497
Course 1: Relationship revolution
Create real, lasting connections and learn how to take your relationship to a deeper level.
Course 2: Influence and success
Learn how to become a results-oriented leader and positively inspire others.
Course 3: Masterful communication
Discover how you can transform your life and the lives of others by asking the right questions.
Course 4: Formula for financial freedom:
Learn the strategies that can make you financially free in 2024 and beyond.
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About Unleash the Power Within
Unleash your power to break through every barrier
Science meets transformation
A study by the Snyder Lab for Genetics at Stanford University showed long-term benefits for participants in Unleash the Power Within:
300%
Increasing the ability to reprogram old beliefs, set new priorities and increase inner motivation.
159%
Increase in hormones that promote learning
139%
Increase in the testosterone to cortisol ratio - an indicator of motivation and a biochemical indicator of success.
Your advantages
Everything you need for sustainable change
Release your inner blockages
Break through destructive patterns that prevent you from shaping your life according to your own rules.
Master Tony's formula for success
Learn Tony's proven method for lasting success - both in business and personally.
Say goodbye to stress and excessive demands
Learn effective techniques to deal calmly with pressure and challenges - for more inner balance and equilibrium in everyday life.
Gain boundless energy
Achieve peak performance by training your body down to cellular level.
Reprogram your brain
Fundamentally change your mindset and achieve a state of boundless physical and mental strength.
Use your momentum
Discover how you can push the boundaries of success in all areas of life.
Your life will no longer be the same
This intensive event offers you the space and strategies to break through your inner blocks, question your beliefs and values and discover the personal power that can change your future forever.
AGENDA
Your shortcut for growth
Day 1: Tony Robbins and Scott Harris
Recognize your true potential
Transform fear into strength, break through inner blockages and gain the keys to an extraordinary life. Your identity will be redefined!
Day 2: Joseph McClendon III & Scott Harris
Create unstoppable momentum
Focus on what really matters and master Tony's formula for success to drive your life forward and achieve your most important goals.
Day 3: Tony Robbins and Scott Harris
Transformation from the inside out
Get the tools for sustainable success. With focused action and perseverance, you will go through Tony's complete transformation process, conquer your biggest fears and shape your future.
Day 4: Joseph McClendon III & Scott Harris
Awaken boundless energy
Revitalize your body and mind with Tony's secrets for lasting power and increase your resilience to stay successful after the event!
Your time is now
Take a look at the impressions of UPW Europe 2024 here 
Join millions of people who have used Tony's science-based strategies, tools and psychology to overcome their limitations and create the life of their dreams.
Learn more now
Your co-hosts at Unleash the Power Within
Our selected experts are here to inspire and empower you to fulfill your potential.
  • Joseph McClendon III
    As a renowned neuropsychologist and performance specialist, he has worked with Hollywood stars, Olympic athletes and top CEOs. With over 35 years of experience and as a bestselling author, he inspires people worldwide to overcome their mental and physical limits and develop their full potential.
  • Scott Harris
    Founder of Ultimate Coach and Ultimate Expert. For over 20 years, Scott has been a leading coach and speaker helping people around the world achieve financial, physical and emotional success. With a deep passion for personal growth, he has spoken on the biggest stages and created transformational change.
TO THE GREATOR COMMUNITY

Personal video message from Tony Robbins

29 & 30 July 2022 - Lanxess Arena Cologne

#GROWTOGETHER

2 days of unstoppable growth - for all those who want to make more of their lives. At the biggest festival for personal development. Meet inspiring people from all over the world and let yourself be carried away by the energy of the community.
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Our premium partners

Black Friday Special

Silver

Seat:
In the upper tier

Black Friday Special
Very limited contingent
Seat in the upper tier
4 days UPW Europe
Firewalk Experience
Event workbook
Online follow-up workshop
Simultaneous translation optionally bookable (GER, ITA, ESP, FRA, RUS, HEB, PER, ARA)
Ticket insurance possible*
BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
Offer ends 24.04.
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Gold

Seat:
In the lower tier

Black Friday Special
1,499 € Regular
1.499 € Last Minute
Very limited contingent
Seat in the lower tier
4 days UPW Europe
Firewalk Experience
Event workbook
Online follow-up workshop
BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
Offer ends 24.04.
Simultaneous translation optionally bookable (GER, ITA, ESP, FRA, RUS, HEB, PER, ARA)
Ticket insurance possible*
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Ultimate

Seat:
In the interior

Black Friday Special
Seat in the interior directly behind Diamond
4 days UPW Europe
Firewalk Experience
Event workbook
Online follow-up workshop
BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
Offer ends 24.04.
Simultaneous translation optionally bookable (GER, ITA, ESP, FRA, RUS, HEB, PER, ARA)
Ticket insurance possible*
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Black

Seat:
In an exclusive box

Black Friday Special
Seat in an exclusive box
Drinks (non-alcoholic)
Catering (all meals)
VIP entrance
4 days UPW Europe
Firewalk Experience
Event workbook
Online follow-up workshop
BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
Offer ends 24.04.
Simultaneous translation optionally bookable (GER, ITA, ESP, FRA, RUS, HEB, PER, ARA)
Ticket insurance possible*
Secure tickets now

Diamond

Seat:
Directly at the stage

Black Friday Special
Seating right next to Tony and the stage
Diamond Lounge access
Drinks (non-alcoholic)
Catering (all meals)
VIP entrance
4 days UPW Europe
Firewalk Experience
Event workbook
Online follow-up workshop
BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
Offer ends 24.04.
Simultaneous translation optionally bookable (GER, ITA, ESP, FRA, RUS, HEB, PER, ARA)
Ticket insurance possible*
Secure tickets now
*Ticket insurance covers a sum up to 2000 €.
Unlock Black Friday Special here
Register here without obligation to get direct access to the limited Black Friday Special.
What UPW participants say
  • Gerard Butler
    Actor and film producer
  • Mark Burnett and Roma Downey
    TV producer and actor
  • Chase Jarvis
    Artists and entrepreneurs
  • Chris Marcano-Medina
    Entrepreneur
  • Danika Brysha
    Entrepreneur
  • Rebecca Morgan and Sergio Bendana
    Teacher and entrepreneur
Exclusive offers for groups & black boxes
Exclusive offers for group and black box allotments at UPW 2025
Experience UPW 2025 with your team, friends or business partners in a very special way! Take advantage of our unbeatable offers for group bookings or secure a luxurious Black Box that offers you and your guests an incomparable experience.
Premium experience
Private seating in black boxes with first-class service and spectacular views.
Advantages for groups
Special price advantages, personalized service and VIP access for group bookings of 10 people or more.
Personal support
Our team will ensure that your UPW experience is smooth and memorable - from arrival to the end of the event.
Interested in group tickets or box allotments?
Click on the button, fill out the form and we will contact you with a personalized offer.
Groups and box contingent
Our simultaneous translation service
Overcoming language barriers
Languages offered
German, Spanish, Italian, Hebrew, French, Russian, Persian and Arabic
We offer translation services in these languages.
How it works
Seamless integration
Our team of professional translators ensures real-time translation of all content. Using state-of-the-art technology, we ensure seamless integration of the translation service into your UPW experience. So you won't miss a second. You can simply select the "Ticket including translation" during the ordering process and book your preferred language. You can then pick up your translation device on site with your admission ticket.
This is Greator
Our mission is to make the most inspiring coaches and speakers available to as many people as possible in the form of events and coaching programs. With personalities like Barack Obama, Tony Robbins, Laura Seiler and many more, we support people on their way to a successful, happy and above all fulfilled life.
Greator has grown over the last 10 years to become the largest platform for coaching and personal development in the German-speaking world. We reach over three million people a month via YouTube and our podcast. Our events have had over 100,000 visitors in recent years.
The UPW Europe Location 2025
In 2025, UPW EUROPE will take place in one of Germany's most popular event locations.
LANXESS arena, Willy-Brandt-Platz 3, 50679 Cologne, Germany
Travel made easy: discover Cologne and its excellent connections
Cologne, a vibrant city in the heart of Europe, is the perfect destination for UPW Europe 2025. Known for its rich history, dynamic culture and warm atmosphere, Cologne offers an unforgettable experience for all visitors.
Effortless arrival
Thanks to its excellent connections, getting to Cologne is a breeze. The city is well connected to various means of transport, which ensures a smooth and comfortable journey for all participants.
Flights
Cologne is easily accessible from major international airports. Cologne Bonn Airport (CGN) is only a short drive from the city center and offers numerous domestic and international flights. In addition, the airports of Düsseldorf (DUS) and Frankfurt (FRA) can be reached within a comfortable 1-hour train ride.
Train journey
Cologne Central Station is an important hub with high-speed trains connecting Cologne with various German and European cities. Whether you're coming from Berlin, Munich, Brussels or Amsterdam, you can get to Cologne stress-free thanks to the excellent connections.
Explore Cologne
Once you arrive in Cologne, take some time to immerse yourself in the vibrant city life. Be enchanted by the majestic Cologne Cathedral, stroll along the picturesque Rhine River or immerse yourself in the delicious local cuisine. Thanks to the city's efficient public transportation system, you'll be able to move around effortlessly and discover the impressive sights.
Experience Cologne in all its diversity - an adventure that perfectly complements your stay at UPW Europe 2025.

What is Unleash the Power Within (UPW)?

UPW is a powerful, multi-day event designed by Tony Robbins to help people overcome their mental, emotional and physical limitations. Through proven strategies, transformative exercises and life-changing inspiration, you'll learn how to turn your fears into strength, build unstoppable momentum and create the life you truly deserve. Are you ready for your breakthrough?

Who is UPW suitable for?

UPW is for anyone looking for change, growth and fulfillment - whether you want to get to the next level professionally, improve your relationships or develop personally. Whether you've been following Tony Robbins for a long time or have just discovered him, UPW gives you the tools you need to achieve your goals.

What makes UPW different from other events?

UPW is no ordinary conference - it's a transformative experience. With over 45 years of experience working with millions of people worldwide, Tony Robbins offers unique, science-based approaches that appeal to both the mind and the emotions. The focus is not just on inspiration, but on making lasting, measurable changes in your life. After UPW, you will never be the same again.

How can I be sure that UPW will help me?

UPW is based on proven methods and techniques that have helped millions of people achieve their goals and transform their lives. From Hollywood stars to elite athletes, Tony Robbins has helped people in all walks of life. With the tools you learn at UPW, you too will be able to overcome your challenges and realize your full potential.

Will the event be translated into several languages?

Yes, UPW Europe 2025 will be simultaneously translated into several languages to ensure that you can fully understand the content. You can simply select the "Ticket including translation" during the ordering process and book your preferred language. The following languages are available: German, Spanish, French, Italian, Russian and Hebrew. So you can experience the event in the language you are most comfortable with.
You have the power.
It's time to unleash it.
Secure tickets now
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