As a fully qualified lawyer with both state examinations in Bavaria and a political scientist with a Master of Arts from Columbia University in New York, who also worked as a research assistant at the United Nations, Wlad Jachtchenko brings with him an academic depth that is unparalleled in the German-speaking coaching and speaker market. His core topic: how managers can become more convincing, likeable and effective leaders through the interplay of classic rhetoric, modern argumentation theory and emotional intelligence. His guiding principle sums it up: „You are born a poet, you are made a leader."

Since 2007, he has been training and coaching politicians, managers and employees of well-known companies such as Allianz, BMW, Pro7 and 3M. As founder of the Argumentorik-Akademie and developer of the „Argumentorik-Konzept", he has established his own methodology that places the coherent argument at the center of every communication. His keynote speech on „Dark Rhetoric" at the Greator Festival has already been viewed over 600,000 times.

His leadership model „The 5 Roles of a Leader" has already helped over 115,000 managers, and the book of the same name has been the most widely read German leadership book since 2020. As a three-time SPIEGEL bestselling author, active tournament debater with final places in London, Paris, Athens and Istanbul, and podcaster with millions of downloads, Wlad Jachtchenko combines a scientific foundation with genuine stage presence, without relying on motivational lies or empty phrases.