Former Federal President Christian Wulff: How he remained steadfast in times of crisis

René Borbonus, one of Germany's leading communications experts, meets Christian Wulff, the former German President, who has experienced both highs and lows in his political career. Together they reflect on the importance of communication, dealing with crises and the importance of respect in political and personal life. Christian Wulff, known for his clear and calm way of communicating, shares valuable lessons from his time in public life and emphasizes: "You must never see yourself as a victim, but always remain a doer."

René Borbonus: Mr. Wulff, it is a pleasure to welcome you here today. You have had an impressive political career, and I would like to start with an exciting point: in 2005, you were at the top of the list of Germany's most popular politicians. What do you think was the reason for this?

Christian Wulff: Thank you very much, Mr. Borbonus. That's an interesting question. When I think about it, I would say that I have always tried to take the opinions of others seriously. Whether in parliament or at a party conference, I have never spoken only to my colleagues, but to everyone present, including those who might disagree with me. For me, it was important to show respect, regardless of who someone was or what role they played.

René Borbonus: You are addressing a point that I also often emphasize: horizontal respect. Everyone has the same value, regardless of their position or status. But you have also lived through difficult times. In your book "At the top, at the bottom", you reflect on your experiences. What was the biggest challenge for you during these phases?

Christian Wulff: The extreme public attacks and the Feeling of powerlessness were particularly hard to bear. It was particularly painful when my family was included in these attacks. My children had to hear things like "Your father is lying" at school, and that was extremely stressful for all of us. But I learned that you should never see yourself as a victim. Even in moments of extreme powerlessness, you have to stay in control and not let yourself be defined by external circumstances. "You always have to see yourself as an agent, even if you have no power."

René Borbonus: This attitude is remarkable. What helped you to maintain your attitude in these difficult moments?

Christian Wulff: Above all, the support of real friends and mentors. In difficult times, people often come into your life who you haven't seen for a long time but who are there at just the right moment. It's important to accept such help. It also helped me to be at peace with myself. As long as I knew that I was doing the right thing, I was able to deal with even the most difficult situations.

René Borbonus: In your political career, you have repeatedly emphasized the importance of communication. Are there any rhetorical devices that you particularly appreciate?

Christian Wulff: Yes, for me, storytelling is the most powerful rhetorical tool. A good story can People emotionally and have more impact than mere facts. For example, when I talk about human dignity, I could quote the Basic Law. But it is much more effective to tell a personal story, like that of a neighbor who told me that after reading the Basic Law, she realized again how happy she is to live in Germany. Such stories create a connection that facts alone cannot achieve.

René Borbonus: You also touched on the subject of forgiveness. What advice would you give to those who find it difficult to admit mistakes or ask for forgiveness?

Christian Wulff: A good apology consists of three important components: Remorse, empathy, and a plan for how to do better. When you combine these three elements, you can Trust of people back. It is important never to see yourself as weak when you admit a mistake. On the contrary, it shows strength and builds bridges where there were previously gaps.