Cologne, November 2020 - Sven Ripper is the new Chief Marketing Officer (CMO) of Greator. In this position, he will be responsible for the marketing strategy of Germany's leading coaching platform. With this appointment, Greator is bringing an experienced marketing expert onto the team to drive forward its international growth strategy.
Greator strengthens its management team with a new Head of Marketing: Sven Ripper takes over the management and strategic expansion of the marketing team as the new CMO at Greator with immediate effect. He has over 20 years of experience in the areas of marketing, internationalization and strategic corporate development.
2020 is a year of growth for the coaching company founded in 2012, despite Corona. Not only the renaming from Gedankentanken to Greator, the focus on a digital product strategy as well as another significant investment by HV Holtzbrinck Ventures - but also the recruitment of international top talent will drive the expansion of Greator as the world's leading coaching platform. And: a coaching app is to be launched in 2021. Sven Ripper will play a decisive role here and is looking forward to the new challenge: "Greator already accompanies hundreds of thousands of people on their way to a successful and happy life. Through the Greator app, we want to make our vision come true to become the world's leading app for personal development. This will make coaching tangible and affordable for more and more people. As CMO, I can't imagine a more exciting task."
Alexander Müller, CEO of Greator, says: "Our mission is to support people worldwide with our digital coaching offerings. We are happy to have Sven Ripper on board, an experienced marketing expert who will support the international Positioning of the company will help drive forward."
Prior to various positions in management consulting and as CMO, Sven Ripper worked for over 13 years at the global e-commerce company Vistaprint, most recently as Managing Director of Albumprinter.
About Greator
As Germany's largest platform for personal development, Greator delivers valuable content on the basis of which everyone can create a happy, successful and fulfilled life for themselves. Greator brings people into their full power - always committed to the maxim: "Grow beyond yourself and become the best version of yourself!" As a platform, we provide our community with the best coaches available. With our app, we enable our clients to integrate coaching into their everyday lives as easily as possible. We also train coaches and speakers in intensive online trainings. Once a year, our community comes together with tens of thousands of people at the Greator Festival. In total, Greator is followed by over 1.3 million people on social media channels alone - with a monthly reach of over 8 million (as of November 2020). Meanwhile, Greator employs over 140 people from more than 20 countries in Cologne.
