Cologne, November 2020 - Sven Ripper is the new Chief Marketing Officer (CMO) of Greator. In this position he will be responsible for the marketing strategy of Germany's leading coaching platform. With this appointment, Greator is bringing an experienced marketing expert into the team to drive its international growth strategy forward.
Greator is strengthening its management team with a new Head of Marketing: Sven Ripper is the new CMO at Greator and will take over the management and strategic expansion of the marketing team with immediate effect. He has 20 years of experience in the areas of marketing, internationalisation and strategic corporate development.
2020 is a year of growth for the coaching company founded in 2012 despite Corona. Not only the renaming from Gedankentanken to Greator, the focus on a digital product strategy and another significant investment by HV Holtzbrinck Ventures - but also the recruitment of international top talents will drive the expansion of Greator as the world's leading coaching platform. And: A coaching app is to be launched in 2021. Sven Ripper will play a decisive role here and is looking forward to the new challenge: "Greator already accompanies hundreds of thousands of people on their way to a successful and happy life. With the Greator app we want to make our vision come true: to become the world's leading app for personal development. This will make the topic of coaching tangible and affordable for more and more people. As CMO I can't imagine a more exciting task".
Alexander Müller, CEO of Greator, says: "Our mission is to support people worldwide with our digital coaching services. We are delighted to have Sven Ripper on board, an experienced marketing expert who will help to advance the international positioning of the company".
Prior to various positions in management consulting and as CMO, Sven Ripper spent over 13 years at the global e-commerce company Vistaprint, most recently as Managing Director of Albumprinter.
As Germany's largest platform for personal development, Greator delivers valuable content that enables everyone to create a happy, successful and fulfilled life for themselves. Greator brings people to their full potential - always committed to the maxim: "Grow beyond yourself and become the best version of yourself! As a platform we offer our community the best coaches available. With our app we enable our clients to integrate coaching into their daily life as easily as possible. In addition, we train coaches and speakers in intensive online trainings. Once a year, our community comes together with tens of thousands of people at the Greator Festival. In total, Greator follows over 1.3 million people on the social media channels alone - with a monthly reach of over 8 million (as of November 2020). Meanwhile, Greator in Cologne employs over 140 people from more than 20 countries.